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Getting Started with the UID2 Portal

As part of requesting a UID2 Portal account, you must provide some information about yourself and your company, such as name and type of business.

Once you've initiated the request, there are two steps before you can actually access the UID2 Portal:

  1. You'll get a confirmation email. Click the button in the email to verify your account.
  2. Your account is created. This might take a few days. When the account is ready, you'll get a confirmation email and can then go into your account to verify the details, set up participants and teams, and configure your settings for UID2 sharing permissions.

If at any time you need assistance with the onboarding process, ask your UID2 contact.

Gather Information​

There's some information you'll need to provide for your account request, and some additional information you'll need to collect so that you can set up your account when it's approved.

The following tables show the information to gather up front so that you'll have it in hand when needed.

Information needed for your account request:

ItemNeeded for...
Information about yourself:
- First name
- Last name
- Email
- Job function		Request Account page
Information about your company:
- Participant name (Company name)
- Participant type (for example, DSP)		Participant Information page

Information needed for account configuration:

ItemNeeded for...
Team member information. For each:
- First name
- Last name
- Email
- Job function		Team Members page
Email contact information. For each:
- Email group name
- Email alias
- Contact type		Email Contacts page

Request an Account​

When you click the UID2 Portal link for the first time, you'll see the login page. To create your account, follow these steps:

  1. Click Request Account.

  2. On the Request Account page, provide the following information about yourself:

    • First name
    • Last name
    • Email address
    • Job function

  3. Create and confirm your password and then click Continue.

  4. The next step is email verification. We send you an email to confirm your email address. To confirm, click the button in the email.

  5. On the Participant Information page, provide your company name and then, for Participant Type, choose one or more of the following:

    • Publisher
    • Advertiser
    • DSP
    • Data Provider

  6. Click the Terms and Conditions link to review the details.

  7. On the Accept Terms and Conditions page, review the terms and conditions, scrolling down to the bottom, and then click Accept Terms and Conditions.

    You are returned to the Participant Information page.

  8. Check the box to agree to the terms and conditions, and then click Request Account.

When you've requested your account, your request is sent for approval. See Account Approval Step.

Account Approval Step​

When you've requested your account including confirming your email address, your account is reviewed. The process might take a few days.

When the approval process is complete and your account has been authorized, you'll receive a confirmation email with a link to log in to the UID2 Portal.

Log In for the First Time​

When you log in for the first time, the first step is to set up your team. See Team Members.

Reset Password​

If you forget your password, just click the Forgot Password link on the login page. Provide your email address, and then look for the password reset message in your email account.