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Account Setup

This page provides general information required for you to get your account set up with UID2.

Contact Info

To get access to the UID2 framework, contact the appropriate team at The Trade Desk listed below.

If you have an existing relationship with The Trade Desk, the current UID2 Administrator, connect directly with your contact to get started with UID2.


Contacting The Trade Desk for access is temporary. When the system is moved to independent governance, the governing organizations will manage access requests.

Your RoleContact Email
Publisher, App
Agency, Brand, DSP, SSP, CDP, Data

Account Setup

Once you've expressed interest in UID2, someone will contact you to help work out the details.

You'll need to provide at least the following information:

  • Name
  • Email address
  • Company name
  • Name and contact information for an authorized individual who can sign the contract.

When you've signed a contract for participating in UID2, you'll be issued with UID2 credentials and other information for getting up and running with UID2.

API Versions

The current version of the UID2 API is UID2 API v2. If you are using an older version, be sure to upgrade to the UID2 API v2, following the instructions in the UID2 API v1 to v2 Upgrade Guide on GitHub.